GA4 Full Setup & Conversion Validation

A complete, properly engineered Google Analytics 4 implementation for your Shopify store — installed, configured, and validated end to end so the numbers you act on are numbers you can trust.

What is included

• GA4 property and data stream set up from scratch, with Google Tag Manager configured and deployed across your theme.
• Full ecommerce event tracking — view_item, add_to_cart, begin_checkout, add_payment_info and purchase — wired to GA4 with the correct item-level parameters.
• Server-side purchase validation against Shopify orders to confirm revenue, transaction IDs and conversion counts reconcile with no duplicates or gaps.
• Key events and conversions marked up, plus channel grouping, internal-traffic exclusion and cross-domain or checkout tracking where required.
• UTM and attribution hygiene reviewed so your campaign reporting stays clean.
• Validation report documenting every event, its trigger and confirmed firing in GA4 DebugView.

Who it is for

Shopify merchants who need accurate, decision-grade analytics — whether you are launching paid acquisition, reporting to stakeholders, or fixing a GA4 setup you no longer trust.

This is a fixed-scope, fixed-price engagement delivered in 5 to 7 business days. Every tag, container and configuration is built in your own accounts and is yours to keep. Need bespoke tracking, server-side tagging or multi-store rollouts? Book a discovery call and we will scope it.