Case study — The Rug Collective

Two apps, one storefront, measurable lift.

The Rug Collective runs two of our apps end to end — Decorly for in-room AR rug previews and FlowPort for automated order export into their Jim2 ERP. One studio, the full stack.

The brief

the problem

High-hesitation purchases, and orders trapped at the back office.

Shoppers hesitate buying large floor coverings they can't see in their own space — driving returns and weak confidence. Meanwhile, every order had to be re-keyed or pushed through brittle middleware to land in Jim2, their back-office ERP.

what we did

Two production apps, working together on one store.

Decorly turns their product photos into 3D rugs with in-room AR — no 3D studio, no photographer. FlowPort exports every order to XML and delivers it into Jim2 automatically, running reliably in the background.

  • Auto 3D-from-photo with variant-linked models and "View in Room" AR
  • Brandable visualizer with no watermark
  • Automated XML order export delivered straight into Jim2
  • Tag-based routing and SKU mapping, set once and left to run
2

> Axio apps powering one storefront

5.0

> App Store rating on both apps

0

> Manual order re-keying into the ERP

AR

> In-room rug previews on the product page

Inside the build

What each app does on their store.

Decorly — in-room AR previews

Flat product photos become 3D rugs shoppers can place at true scale on their own floor. Variant-linked models and a brandable, watermark-free visualizer mean fewer returns and more confident buyers.

decorly-—-in-room-ar-previews
Decorly — in-room AR previews

FlowPort — automated ERP export

Every Shopify order is exported to XML and delivered into Jim2 automatically. Tag-based CardCode rules and SKU mapping handle routing, so orders reach the back office without anyone touching them.

flowport-—-automated-erp-export
FlowPort — automated ERP export

One studio, end to end

Both apps are built, shipped and maintained by Axio. The same team owns the storefront experience and the order flow behind it — no integration gaps, no vendor finger-pointing.

one-studio,-end-to-end
One studio, end to end

In practice

How it plays out day to day.

From the shopper on the product page to the order landing in the ERP.

01

Pre-purchase confidence

A shopper drops a rug into their own room via AR, confirms scale and colour, and buys with conviction instead of guessing.

02

Hands-off fulfilment

The order exports to XML and flows into Jim2 in the background — no re-keying, no brittle middleware, no missed orders.

03

Reliable at scale

Tag-based routing and SKU mapping keep order data clean and correctly routed as volume grows.

In their words

Verbatim, from The Rug Collective.

"After testing multiple room visualizer apps for Shopify, Decorly stood out immediately. The rug rendering quality looks premium, and the 'View in Room' experience feels seamless for customers."
The Rug Collective · via Decorly
"FlowPort has been a fantastic solution for integrating our Shopify store with Jim2 through automated XML exports. It functions reliably in the background."
The Rug Collective · via FlowPort

FAQ

Common questions about this build.

Yes. Decorly and FlowPort are independent apps that install separately, but they're both built by Axio — so running them side by side on one store is a supported, proven setup.

No. FlowPort exports to XML, CSV, JSON, XLS or PDF and delivers via email, REST API or SFTP. Jim2 is just one of the back-office systems it feeds — TRC uses automated XML export.

No. Decorly generates 3D rugs from your existing product photos and links them to variants — no separate 3D production required.

We build custom and bespoke versions of our apps. Start with a discovery call and we'll scope it — fixed scope, fixed price, clear timeline.

Want this stack on your store?

Whether it's AR product previews, automated ERP export, or both working together — let's scope it.