International Expansion & Shopify Markets

A fixed-scope engagement that configures Shopify Markets so your store sells correctly across borders — localised currencies, pricing, domains and tax handling, built to convert international shoppers rather than confuse them.

What is included

• Markets setup: primary and secondary markets configured with country and region targeting, plus market-specific publishing rules.
• Multi-currency and pricing: currency conversion with rounding rules, fixed price adjustments per market, and clean price presentation in your theme.
• Domains and routing: subfolder or domain strategy with a geolocation country and language selector wired into your theme.
• Localisation: translated content surfaces enabled for key templates, with hooks ready for Translate & Adapt or a third-party app.
• Tax and duties: market tax settings configured, including duties and import fees at checkout where supported.
• SEO and tracking: hreflang signals, canonical handling, and analytics confirmed to attribute by market.

Who it is for

Established Shopify merchants ready to sell into new countries who want Markets configured properly the first time — not a half-finished setup that leaks revenue on currency, tax or duplicate-content issues.

Scope, deliverables and timeline are fixed and agreed upfront, and all configuration and theme code is yours to keep. If your expansion needs custom logic, B2B markets or deeper localisation, book a discovery call and we will scope it.